Greatness is a decision. It must be chosen. And making that choice is a defining moment.
Being Axelerant is about why we’re at Axelerant, what we’re going to accomplish together, and providing boundaries and expectations of how we’ll do so to define Axelerant’s Best Interest.
The purpose, mission, values, and principles shared within Being Axelerant are always at the top of our minds to make decisions and act in representing Axelerant. These aspects are our minimally acceptable standards that every Axelerant team member demonstrates or does not work against in being accountable, capable, and coachable people who work well with others.
Because Being Axelerant is the sole authority over our everyday actions or mindsets, there is no separate code of conduct, mutual work agreement, or other guidelines to prevent ambiguity or confusion. And it’s okay when the time comes that we disagree or move on. We’re grateful for the shared journey in making Axelerant better for our peers, clients, families, and communities.
Intent: Axelerant is acknowledged as a preferred partner of record in media and testimonials.
Warning:Pursuing a partner of record requires focusing on specific customer types of particular industries to demonstrate intense competence. And though we might be able to serve many verticals, tightening our focus to a few before broadening to the next set forces us to make playbooks repeatable.
Intent: Axelerant is acknowledged as an influencer in media and testimonials.
Values define a person’s principles or standards of behavior that shape our mindsets and determine our actions. We share our intent and context for Axelerant’s values to help us better understand our unwavering expectations for every team member, regardless of their role.
When we value enthusiasm, we avoid lethargy, status quo, wilful inaction, sabotaging another’s action, and similar behaviors demonstrating apathy or dullness. Further, enthusiasm means we value learning over being comfortable, action over detailed planning, quick decision-making over dwelling on details, and failing fast over getting everything right.
Examples of Enthusiastic Behaviors
Actively find new things to know and share those with peers.
Brainstorming ideas and leaning towards action in a team or a peer group.
Consider our actions in the context of ourselves, our team, and Axelerant’s business.
Thinking widely of the business aspects of a task and not just the technical aspects.
Trying new things in the spirit of learning.
When we value kindness, we dwell on inclusivity, accessibility, and doing what’s right. It implies that ego and envy have no place in our interactions. Kindness is about having someone’s best interest at heart, whereas being nice is about being liked. Further, kindness means we value people over process and performance, psychological safety over chasing numbers, and frequent feedback over worrying about not being liked.
Examples of Kind Behaviors
Act as owners of what you do for your role and beyond.
Sponsoring people–as is investing in high-performing team members, those who own their work, or show leadership capabilities.
When we say we value openness, we always think about the visibility of our work and its impact on others. It means that we lean towards making all information available and accessible to the relevant people appropriately. Openness also means questioning when something should be private due to sensitivity or personal nature and whether it should be internally public.
On the flip side, openness also means being open to all feedback and ideas and considering them critically to make Axelerant a better place. Further, openness means we value overcommunication over not disturbing people, clarity over playing it safe, honest feedback over causing worry, and public channels over private conversations.
Examples of Open Behaviors
Being Accountable for doing what you say you will do and communicating openly about why you could not keep that promise.
Documenting the context of a decision and the reasons behind it.
Be on time to demonstrate your respect for the people attending.
Casually enjoy the first minutes before getting focused.
Default to asynchronous conversations to avoid timezone and work timing conflicts.
Don’t wait for others to show or repeat things for latecomers.
Leave the meeting when it’s no longer relevant to you.
Only invite relevant people to meetings.
Video is not required.
When ending a meeting, summarize the salient points and calls to action.
Work towards unblocking decisions or systems asynchronously.
Welcoming–Diversity, Equity, and Inclusivity
Be a globally aware team.
Respect, appreciate, understand, and support every aspect of diversity.
Welcome people with differences, regardless of nationality, ethnicity, gender, sexual orientation, age, physical abilities, family status, religious beliefs, perspectives, experiences, or other ideologies.